Needs Analysis – Clarifying Your Goals
At Vision House, a big part of our creative process is immersing ourselves in the client’s marketing materials. One of the first questions I ask- “Please give me all the customer facing marketing collateral that you have.” Sometimes we get a...
Video Production Primer – Part 3 – Post-Production
This is where we take all of the elements that were produced and assemble them in such a way that everything fits seamlessly and the message is communicated clearly. Today, post-production (editing) is accomplished by using non-linear digital editing suites, graphics...
Video Production Primer – Part 2 – Production
Production is where we make it all happen. All of the on-camera parts, demonstrations, products, processes, action, and drama are captured on tape. The shooting of the video can take place either in our studio, on-location, or a combination of both. VISION HOUSE...
Video Production Primer – Part 1 – Pre-Production
Video production can seem a daunting task to the uninitiated. We have tried to make this primer thorough and understandable so you can follow the process and participate as a member of the production team; after all, you are the expert in your field, and we come along...